Crafty Baba has spent over 15 years sourcing beautiful Japanese textiles, sashiko embroidery, and traditional patterns. Today, led by Zoe and her team, they create their own range of embroidery kits, thoughtfully blending time-honoured techniques with a fresh, contemporary style. With more than 100 carefully curated fabric lines, Crafty Baba aims to inspire those drawn to the elegance of oriental design.

For more information about this exhibitor, please visit their website or follow them on Instagram.